When it comes to product photos, the more the merrier. Admit it, hardly anyone would buy a t-shirt or book a hotel without seeing photos of it. But here’s the thing: when a user enters …
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Get Your Ducks in a Row: Google Rolls Out Its Page Experience Update in May 2021
While the latest December Core Update favored content and quality, the upcoming changes are all about user experience. Still, that doesn’t mean you have to stop investing in E-A-T and go balls to the wall …
Continue readingGet Moving with Image Lazy Loading
Perhaps you’ve heard of books printed on demand. You make an order when you need a hard copy, and only then does the publisher actually print it. No piles of boxes stored in warehouses, no items lying unsold, and no trees wasted.
Continue readingHow to Optimize Pictures for Better Website Performance
Nobody likes slow websites: neither humans nor robots. People don’t have the patience to wait until they load, and Google’s algorithms just demote them in search results. When a website gets lost somewhere on the …
Continue readingWhat Is First Contentful Paint and How to Improve It
In our previous article, we talked about Google Lighthouse and its performance metrics. This time, we’ll discuss First Contentful Paint (FCP), which is one of the core Lighthouse metrics, since it’s important for measuring the …
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